Content Writing & Strategy

Whether you know just what you need or you have no idea where to start, we can create content that converts strangers into friends and prospects into customers.


Our Services

Brand Identity

If each of your team members gives a different answer to the question, “What does your startup even do?” It’s time to revisit your brand identity.

We can get your team back on track with a 2-hour Brand Identity workshop. We’ll dig into who you are, what you do, who your target customers are, and what you want to be known for. You’ll get a fresh start for your brand, including a new boilerplate paragraph for press releases, a foundational statement for your website, and key pillars to emphasize in all of your communications. And you’ll get a concise one-liner for everyone on the team to memorize.


Content Creation

We can take any of the following projects off your hands.

  • Press Release (with pitching to Wisconsin media)
  • Case Study
  • White Paper
  • E-Book
  • Event Recap/Research Summary
  • CEO Letter
  • Thought Leadership Essay
  • Blog Post
  • Reported Feature Article
  • Email Newsletter
  • Website Revisions
  • Explainer Video Script
  • Pitch Deck Revision


Marketing Audit

Not sure what your business needs? We can help with that too.

We provide marketing audits appropriate for startups at all stages of growth. We’ll identify which content marketing campaigns will solve your most urgent problems, and we’ll lay the foundation for more sophisticated campaigns in the future.